Audi Canada at the autoshow
For Audi Canada at the Canadian International AutoShow, I led the creative direction for real-time social content, shaping a cohesive visual presence across Canada.
Working with a content creator, I defined the look and feel and developed a detailed shot list to guide capture. I then transformed the raw assets into platform-specific content that felt premium, dynamic, and distinctly Audi.
Montreal AUTO SHOW
TEASER
Using motion, pacing, and sound to create intrigue ahead of the AutoShow. Designed to spark curiosity rather than reveal all thedetails, it set the tone for Audi Canada’s presence across Toronto, Montreal, and Vancouver before the show opened.
sTORIES
Stories focused on immediacy and movement, capturing the energy of the show in a fast, digestible format. I edited short-form video and imagery into a flowing narrative that felt native to the platform while still aligned with Audi’s premium tone, and creating a callout for Audi enthusiasts to test drive the All-New Audi Q3.
carousel
The carousel was designed to hero key moments from the AutoShow while maintaining a polished, editorial feel. Using the creator’s imagery, I curated pacing, and sequencing, to tell a concise visual story that balanced vehicle detail, atmosphere, and brand presence.
Photography
